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Sensors in Apparel and Accessories

Sensors in apparel and accessories.  

Coming soon; belts that watch your waist size, neckwear that matches to dress shirts, jewelry that tells time, footwear that counts steps, and much more... DJK


Some companies are hoping you'll want to play it closer to the chest. Instead of having a heart-rate monitor's wire strapped to your chest, you can pull on the OMSignal's spandex shirt. Sensors wirelessly transmit heart-rate and breathing information to your smartphone. Heapsylon's Sensoria high-tech clothing does the same. Its sports bra and fitness T-shirt contain textile electrodes to monitor your vitals. And yes, you can toss the connected shirts in the washing machine—minus the delicate electronics, of course.

Slouchers are running out of excuses. Lumo BodyTech's Bluetooth LumoBack belt vibrates when your posture droops, and connects to the iPhone to remind you to sit up straight. If a Velcro belt isn't fashionable enough for you, the company's new Lumo Lift clasp can be put on a shirt or bra strap.


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In fashion and retail, Dopamine is the drug of choice. Technically, Dopamine is the neurotransmitter of “desire.” Dopamine leaps across synapses in our brain to control our reward and pleasure centers. It enables craving. It induces repeat behaviors. It makes us want more. Therefore, it is in our best interest to create products and experiences which induce the release of dopamine in our consumers. We could use some dopamine for ourselves, too. In our fashion and retail world, there are three primary stimuli, "3Ds," we can control to deliver hits of dopamine: Discounts, Discovery and Delight.