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Nordstrom iPads in Dressing Rooms

Nordstrom to use iPads in Dressing Rooms - "Embrace change, or suffer change..." DJK



Luxury Daily
Department store chain Nordstrom is contemplating putting iPads in dressing rooms to elevate its customer experience and allow it to be more accessible to digital-savvy customers.

Retail Solutions Online

Nordstrom, the upscale department store chain, is contemplating the placement of Apple iPads in its dressing rooms to bolster the customer experience. By placing the mobile devices in dressing rooms, Nordstrom customers and associates would be able to look up product information — sizes, colors, similar styles, etc. — and availability. Many retailers already use smartphones and tablets in-store to meet the needs of digital savvy customers, Nordstrom’s move to put iPads in each dressing room could push it ahead of the omnichannel pack. “We are focused on looking at in-store experiences,” said Jessica Scheibach, group product manager at Nordstrom Direct. “We want to marry the online and in-store experiences.”



ApparelOmni-channel commerce is driving change across the retail apparel industry. That's not news. But in a move that captured the attention of brands across the retail sector, Nordstrom recently announced plans to install iPads in its dressing rooms, equipping consumers with a highly accessible resource for performing omni-commerce shopping activities.




  1. Nordstrom is thinking of putting iPads in dressing rooms | CITEworld

    www.citeworld.com/tablets/.../nordstrom-ipad-dressing-rooms

    Aug 16, 2013 - For instance, she said the company is looking at ways that iPadsmight be useful in dressing rooms, so that shoppers might, for instance, look ...

  2. Nordstrom Contemplating iPads in Dressing Rooms to Improve ...

    www.padgadget.com/.../nordstrom-contemplating-ipads-in-dressing-roo...

    Aug 19, 2013 - As reported by citeworld.com, Nordstrom is considering a move to putiPads in their dressing rooms. This would open up a number of options to ...

  3. Creating New Touch Points In OmniCommerce: iPads In Dressing ...

    www.retailtouchpoints.com/.../2902-creating-new-touch-points-in-omnic...

    Sep 20, 2013 - Recently, Nordstrom announced that it is considering the possibility of installing iPads in its dressing rooms. Although it might sound like an ...

  4. Fashionotes - iPads In The Dressing RoomNordstrom Says Yes!

    www.fashionotes.com/.../ipads-in-the-dressing-room-nordstrom-says-yes...

    Aug 28, 2013 - Nordstrom is taking the shopping experience to a whole new level with the possible introduction of iPads in the dressing room. Virtual dressing ...

  5. Nordstrom might bring iPads to dressing rooms | TabTimes

    tabtimes.com/news/...ipad.../nordstrom-might-bring-ipads-dressing-room...

    Aug 16, 2013 - Retailer Nordstrom says it's thinking about lots of ways that iPads can be used in stores to improve the shopping experience for customers, ...

  6. Nordstrom debuts iPad app with virtual 'dressing room' - GeekWire

    www.geekwire.com › Geek Life

    Aug 17, 2012 - Nordstrom is extending its reach to the iPad with a free app that lets customers browse and buy clothes and accessories from the Apple tablet, ...

  7. Nordstrom Considering Using iPads in Dressing Rooms To ...

    www.fashiontimes.com/.../nordstrom-considering-using-ipads-dressing-r...

    Aug 28, 2013 - To keep up with the slew of retailers that are incorporating cutting-edge technology into their brick-and-mortar stores to enhance their ...

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