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Showing posts from October, 2013

Animated Garments

These Mind-Blowing Animated Garments Go On Sale Next Month Starting soon, you’ll be able to buy computerized, animated womenswear once only available to celebrities like Katy Perry. Here’s how the line came together after 10 years of prototyping.
Many of the brave new companies trying to integrate fashion and technology have largely missed the mark. By trying to re-create functions computers already did efficiently, they forgot about the basic purpose of clothing: to express personality and start conversation.
Legacy fashion companies haven’t fared much better, largely rejecting the tech industry’s idea of wearable technology as ugly and impractical. Technology companies don’t seem interested in fashion either, opting instead to focus on rubbery, unisex dongles like the Nike Fuelband. But after 10 years of prototyping, one savvy fashion design company called Cute Circuit is about to release its first ready-to-wear collection with fully animated, computerized garm…

The marriage of streetwear & workwear

One of the most interesting stories of the past couple years has been the unexpected marriage of streetwear and workwear, two once disparate styles that now seem to butt up against each other at every possible opportunity. This relationship has lead to many unlikely collaborations and collections, but few, if any, have been executed as masterfully as Carhartt Work in Progresses’ new Over All Master Cloth line. The collection, which was conceived by Carhartt’s well-known European licensee, and designed by a former head designer of Supreme, takes the centurion workwear brand into uncharted territory. You won’t find any camel colored zip-ups here, as those signature duck canvas jackets have been replaced by Harris Tweed chore jackets, and Loro Piana suits. The traditional workwear look remains, if only as the foundation for O.A.M.C., which uses Carhartt classics as a starting point before delving into the world of hi…

A Knife Fit For a Gunfight

Craziest Multi-Tool Ever - Kills in 100 Different Ways

These are miniature, 1-inch replicas of the tools Holler made. It's not entirely known why they exist. Image: Smithsonian’s National Museum of American History
Most Swiss Army knives could be pressed into service as a weapon. They have a pocket knife and a corkscrew with a decently sharp end. Even that nail file could do some damage if you really wanted it to. But all of that stuff starts to look pretty innocent—cute even!—when placed next to the multi-tool gadget you see above. Just take a moment to appreciate its absurd complexity. This amped-up Swiss Army-style knife has 100 functions, which is a demure way to say there are 100 very scary looking blades of different varieties packed into its 10-inch handle. Oh, and did you notice the fully-functioning .22-caliber pin-shot revolver tucked in between the shears and dagger? This is…

Marketing: Make it Meaningfully Different

Marketing’s Mission: Make it Meaningfully Different by Nigel Hollis  |   11:00 AM October 25, 2013
Everything you do in business builds your brand for good or ill, as your actions generate feelings, associations, and ideas in the minds of your consumers. The challenge is to make sure those actions create ameaningfully differentexperience that people want to repeat. This is because people are predisposed to choose things that stand out from the crowd. A brand’s difference gives consumers an easy rationale for choosing it, and a ready justification for paying a price premium. Research byMillward Brownfinds that brands with a meaningful difference command a price premium 13 percent higher than weaker category alternatives. For example, look at Lululemon. Founded in 1998, Lululemon produces sports apparel for women that is fashionable, environmentally friendly, and as technically advanced as sports apparel for men. The company spends virtually nothing on advertising. Instead, it concentra…

Advice on Writing Well

Writing Rules! Advice From The Times on Writing Well By AMANDA CHRISTY BROWN and KATHERINE SCHULTEN - New York Times
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LANGUAGE ARTS Teaching ideas based on New York Times content. See all in Language Arts »See all lesson plans » The Times has recently published a few features that we consider gifts to English teachers everywhere, including a summer “How To” section of the Sunday Book Review, and a new series, called “Draft,” on the art of writing, which features essays by grammarians, historians, linguists, journalists, novelists and others. Below, we collect some “rules” we’ve derived from these features and from other pieces on the Times site, along with links and related activities we hope writers at any stage will find fun or useful — or both. Before you go, please note Rule 10, in which we ask for your writing advice. Rule 1: Listen to …

IMAGINE: What's Next

Randa Accessories: The World's Largest, and Best, Men's Accessories Company... and more.

This blog is created for Randa Accessories associates to share innovation, future-think, re-examination, and imagination.

ABOUT RANDA ACCESSORIES Randa Accessories: one company, the global leader in lifestyle accessories. Collaborating with 75 leading brands, we design, reinvent, manufacture, distribute, and market men’s belts, wallets, neckwear, small leather goods, luggage, backpacks, business cases, slippers, jewelry, and gifts. From our origins as a neckwear company over a century ago, Randa now provides fashion, lifestyle, luxury, and private branded products through retailers in all channels of distribution, worldwide.

Randa — the world’s best, largest, and most adaptable men’s accessories company. Randa Corporate Video from Randa Creative onVimeo LEATHER GOODS & GIFTS

The industry leader in scope and scale. We offer the broadest spectrum of choices and the highe…